Test Matrix
Metric Tests
Cross-Cutting Checks
Method
Every workflow is fired with a live test opportunity in the Z Automation Snapshot account and verified end to end (message delivered, tag applied, field stamped, stage moved, dashboard tile populated) before the snapshot is captured for client deployment. The FSM Inbound Sync webhook mapping is verified per client at deploy time because it requires a live FSM sample payload; the template account has no FSM integration.
Note on ad-spend metrics. The four ad-dependent tiles (CPBJ - Media Only, CPBJ - All In, ROAS, ROI - All In) will read "Ad account configuration required" during template testing. That is the expected state without connected Google Ads and Meta accounts, and it does not indicate a failed test. Ad-spend tiles are verified per client after Google Ads and Meta are connected at deploy time.